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As a Market Researcher at Bandora, you will play a critical role in gathering and analyzing data to inform strategic business decisions and drive growth initiatives. You will be responsible for conducting comprehensive market research, analyzing industry trends, and evaluating competitive landscapes to identify opportunities and guide product development and marketing strategies. This role offers an exciting opportunity to work in a dynamic environment and make a meaningful impact on the success of our business.
Key Responsibilities:
Conduct in-depth market research to identify emerging trends, market opportunities, and customer needs within the energy efficiency sector and related industries. Gather and analyze quantitative and qualitative data from various sources, including market reports, industry publications, customer surveys, and competitive intelligence. Develop and maintain databases of key market metrics, including market size, growth projections, and segmentation analysis. Collaborate with cross-functional teams to translate market insights into actionable recommendations for product development, marketing campaigns, and sales strategies. Monitor and track competitor activities, including product launches, pricing strategies, and marketing initiatives, to identify strengths, weaknesses, and areas for differentiation. Prepare and present research findings, insights, and recommendations to internal stakeholders, including senior leadership, to inform decision-making and drive business strategy. Stay abreast of industry trends, best practices, and emerging technologies in market research and analysis.Requirements:
Bachelor's degree in Business, Marketing, Economics, or a related field; Master's degree or relevant certification is a plus. Proven experience in market research, competitive analysis, or business intelligence, preferably in the technology or energy sector. Strong analytical skills with the ability to interpret complex data, identify trends, and draw actionable insights. Proficiency in market research methodologies, including quantitative and qualitative research techniques. Excellent communication and presentation skills, with the ability to distill and communicate complex information in a clear and concise manner. Proficiency in data analysis tools and software, such as Excel, SPSS, or Tableau. Detail-oriented with a high level of accuracy and attention to detail. Self-motivated with the ability to work independently and collaboratively in a fast-paced, dynamic environment. Passion for technology, innovation, and sustainability.Bandora is looking for a Market Researcher , with enthusiasm and skills to join the team. This is a very exciting role for a non-experienced candidate as there will be a lot of room to learn and teach. The candidate will join the Sales team.
At Bandora we are creating the future of how buildings are operated. Buildings are the top energy consumers in the world, amounting to around one third of the global CO2 emissions. At the same time, maintaining comfortable indoor conditions is a huge challenge, especially for commercial buildings with multi-occupancy. Bandora's cloud-based platform gathers real-time IoT data from systems inside a building, and provides dashboards, analytics, anomaly detection and automation with the goal of eliminating energy waste and improving occupant comfort. Our mission is autonomous, greener, and more comfortable buildings.
