Marketing Intelligence

4 meses atrás


Lisboa, Portugal RAY.BBDM Tempo inteiro

O nosso cliente é um Grupo Financeiro de capital nacional que procura um **Marketing Intelligence** para integrar na sua Direção de Gestão de Negócio Retalho, Lisboa.

Este profissional terá como principais objetivos a análise, interpretação e entrega de informação sobre ações comerciais e _performance _operacional do Grupo. O colaborador trabalhará em conjunto com a Direção responsável por definir a estratégia e prioridades de cada segmento, desenvolver soluções de cliente end-to-end e identificar e gerar ações comerciais.

**Principais responsabilidades**:

- Construir e Manter bases de dados com informação de segmentação e comportamento dos clientes contribuindo para a qualidade dos dados;
- Criar e gerir um repositório de informação que agregue todos os modelos utilizados, o conhecimento adquirido e respectivas fontes de informação disponíveis;
- Administrar e gerir as Bases de Dados de Marketing (DataMarts);
- Gerar automação na disponibilização e consulta de informação partilhada com outras áreas trabalhando num modelo de self servisse;
- Fornecer _insights _e recomendações atraentes de dados subjacentes para comunicar claramente o valor e a oportunidade às principais partes interessadas;
- Resposta a pedidos Ad-hoc sobre informação necessária à tomada de decisão.

**Requisitos**:

- Experiência mínima de 3 anos de experiência em funções de Gestão de Dados, _Marketing Intelligence_, Sales Analyst ou Similar;
- Formação Superior em Gestão de Informação, Matemática, Gestão ou similar;
- Conhecimentos sólidos de SQL, SaS, PowerBI e Excel;
- Nível avançado de comunicação escrita e falada (português e inglês).



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