Content Strategist for Token Holder Acquisition
2 semanas atrás
SWEAT Economy is the world's largest crypto on-ramp, transforming fitness into a rewarding experience. Since its launch in 2022, SWEAT has empowered 15 million active wallet holders across 170+ countries to turn movement into real value. With 3 million monthly active users, SWEAT is leading the way in building the Movement Economy.
About the Role
You will be the voice of our brand across social channels, crafting and executing a strategic content plan that captivates both crypto-natives and mainstream audiences, positioning the SWEAT token as a revolutionary asset. Working closely with marketing, product, BD, and community teams, you will drive engaging content that inspires, educates, and converts, fueling community growth and brand awareness.
Key Responsibilities
- Lead the development, publication, and performance monitoring of all external content across social media, blogs, website, PR, and video
- Keep everything aligned with our brand tone and big-picture goals
- Design and execute content strategies aimed at growing our token holder base
- Focus on engaging the Web3 community, educating users, and driving use cases for SWEAT tokens
- Establish and uphold brand voice guidelines, empowering the team to communicate on-brand with confidence and clarity
- Work hand-in-hand with product, marketing, BD, and community teams to keep messaging cohesive across all fronts
About You
- A Crypto Content Pro with 5+ years of experience, building stories that resonate with the crypto-native community
- A Web3 Whiz, fluent in the language of crypto - trends, protocols, best practices, all of it
- Stress-resilient, fast learner & doer, picking up new concepts quickly, moving at lightning speed, and delivering content that's spot-on without needing a ton of edits
- Proactive and self-starting, taking ownership and running with projects from concept to completion
- An outstanding communicator - articulate and polished, with fluent or native English
What We Offer
$120,000 - $180,000 per year, depending on experience
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