Marketing Data Analyst for Health Tech Startup
Há 6 dias
About Nutrisense: A Health Tech startup on a mission to help anyone discover and reach their health potential. Our mobile app leverages continuous glucose monitoring (CGM) with access to virtual support from best-in-class dietitians, enabling users to learn about their unique food responses, understand their metabolism, and achieve health goals leading to an optimized life.
Job Title: Marketing Data Analyst
We are seeking a highly analytical and detail-oriented Marketing Data Analyst to join our dynamic team. In this role, you will be at the forefront of optimizing our marketing performance by monitoring, analyzing, and reporting on the health of our marketing funnel. You will work closely with our Data Science and Engineering teams to ensure data accuracy, improve existing dashboards, and provide actionable insights to guide marketing decisions.
In This Role, You Will:
- Monitor, analyze, and report on the health of the marketing funnel
- Improve existing marketing dashboards and build new ones as business needs arise
- Perform Ad-hoc analyses to support the marketing organization
- Work closely with the Data Science and Engineering team to identify and quickly resolve data issues that impact data accuracy
- Support marketing tracking and tagging using various martech tools
To Thrive In This Role You Will Need to:
- Identify and debug data quality issues
- Know the common tools in a marketing technology stack (Web Platform, Email Marketing, Marketing Channels, Analytics Platforms, Data Pipelines, BI)
- Have a working knowledge of marketing channels and their unique aspects (Facebook Ads, Google, Tiktok Ads)
- Have an in-depth knowledge of web analytics and funnel data metrics
- Understand how to work with event-based data
- Have experience working with data in Paid Media, Paid Social, and Organic marketing channels
- Have in-depth knowledge of marketing tools used to build campaigns (Facebook Ads, Google Ads, Tiktok Ads, Klaviyo, Webflow, Google Analytics)
What We Offer:
- Total Compensation Package: $80,000 - $110,000 per year
- 100% Remote Environment
- Flexible PTO
- Work From Home Reimbursement
- Health & Fitness Reimbursement
- Nutrisense has an organization-wide commitment to diversity, equity, and inclusion
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