Global Marketing Activation Director

Há 7 dias


Lisboa, Lisboa, Portugal Boston Consulting Group Tempo inteiro

Company Overview

Boston Consulting Group (BCG) is a leading management consulting firm that helps organizations drive growth, improve performance, and create value.

About the Role

We are seeking an experienced Strategic Marketing Leader to join our Global Marketing Activation team. This individual will play a vital role in shaping BCG's global marketing and communications strategy for one of our key campaigns. The successful candidate will take ownership of campaign strategies and key elements, working closely with senior stakeholders, global channel teams, and local markets.

Key Responsibilities

  • Articulate campaign strategies and plans in alignment with senior stakeholders
  • Drive campaign content marketing agenda in collaboration with colleagues from content studio and communication channels
  • Own campaign orchestration and 360-degree amplification, ensuring delivery against campaign KPIs and budgets
  • Define overall goals and KPIs for respective activations, monitor plan against KPIs, and make adjustments accordingly

Requirements

  • A minimum of 8 years of experience in management consulting or professional services marketing
  • Experience on the consulting track at a leading consulting firm is considered a plus
  • A Bachelor's Degree in a relevant field of expertise; Master's Degree or MBA is a plus
  • Proven ability to work with topic experts and senior executives
  • Advanced communication skills: oral, written, and active listening
  • Ability to work with different markets, cultures, and travel as required
  • Fluent written and spoken English skills; additional languages are a plus

Compensation

The estimated salary for this role is $120,000 - $180,000 per year, depending on experience and location. Please note that this is an estimate and may vary based on various factors.



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