
Field Marketing Representative for DACH Region
Há 1 mês
Job Description
Acolad is a global leader in content and language solutions, dedicated to supporting companies in achieving growth across markets through cutting-edge technology and localization expertise. As a Field Marketing Manager, you will play a key role in the DACH region, driving demand and generating leads to support sales efforts. You will collaborate closely with the sales team in Germany and Switzerland, as well as other key stakeholders, in an international marketing team of over 30 professionals.
Your Mission
Develop and execute a comprehensive marketing strategy for the DACH region, aligned with core business drivers and regional sales objectives. Identify target accounts and develop account-based marketing strategies in collaboration with the sales teams. Leverage various marketing channels, including events, social media, PR, partnerships, and other tactics to drive pipeline and revenue growth. Manage the regional marketing budget, ensuring cost-effectiveness and ROI. Provide regular reports to key stakeholders, staying up-to-date with industry trends, competitive activity, and marketing best practices in the DACH region.
Requirements
At least 3 years of experience in a similar role, with a Bachelor's degree in Marketing or a related field. Native German and fluent English, with experience in B2B marketing. Growth-oriented and results-driven, with a strong understanding of demand generation, lead generation, and account-based marketing strategies. Familiarity with various marketing channels and techniques, as well as good project management skills. Experience with marketing automation and CRM systems is a plus. Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams.
Acolad is committed to creating a diverse and equitable workforce, with a strong focus on talent and creativity. We believe that diversity, equity, and inclusion enrich the workplace, opening opportunities for individuals to express their talents and strengthen our ability to adapt to a changing world. As an equal opportunity employer, we welcome and consider applications from all qualified candidates, regardless of their backgrounds.
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