Digital Sleep Marketing Strategist

Há 6 dias


Lisboa, Lisboa, Portugal Emma – The Sleep Company Tempo inteiro
Job Summary

We are seeking a highly skilled Digital Sleep Marketing Strategist to lead our paid search campaigns across 24+ markets.

This is a unique opportunity to join Emma – The Sleep Company, the world's largest D2C sleep brand, and contribute to transforming the world of sleep.

About Us

Emma – The Sleep Company was created in 2013 and has since become a global leader in the sleep industry. We are committed to innovation, growth, and employee development.

Our team is dynamic, ambitious, and results-driven, pushing each other to produce outstanding work. If you're looking for a challenging role where your ideas can make a real impact, we'd love to hear from you.

Key Responsibilities
  • Develop and implement comprehensive paid search strategies tailored to various international markets, aligning with overall business objectives and local consumer behavior.
  • Lead, mentor, and motivate a high-performing team of paid search specialists, fostering a culture of collaboration, innovation, and continuous learning.
  • Manage the end-to-end execution of paid search campaigns across platforms such as Google Ads and Bing Ads, including keyword research, ad copy development, and bidding strategies.
  • Control and optimize a paid search budget of tens of millions of euros, ensuring effective allocation and maximizing return on investment across all markets.
  • Utilize advanced analytics tools to monitor and analyze campaign performance, generating insights to drive optimization and improve results across diverse regions.
Requirements
  • Bachelor's degree in Marketing, Business, or a related field.
  • 3+ years of experience in e-commerce paid search marketing, with a proven track record of managing large-scale campaigns across multiple countries.
  • Strong proficiency in PPC platforms, particularly Google Ads and Bing Ads, with experience in international targeting and localization.
  • Demonstrated experience managing substantial budgets (tens of millions of euros) and achieving measurable results.
  • Excellent analytical and data-driven decision-making skills, with proficiency in analytics tools (e.g., Google Analytics, SEMrush, etc.).
  • Exceptional leadership and team management abilities, with a focus on developing talent and fostering a high-performance culture.
What We Offer

An entrepreneurial culture that will empower and support you from day one. You'll create an impact with new, innovative ideas and help shape our company DNA.

The opportunity to accelerate your career and grow together. We invest in our employees' professional development and offer a competitive salary package.

A minimum salary of $120,000 - $180,000 per year, depending on location and experience, plus additional benefits, including a bonus structure based on performance.



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