Marketing Assistant

2 semanas atrás


Queluz, Lisboa, Portugal Zumub Tempo inteiro

We are seeking a highly skilled Performance Marketing Specialist with expertise in Google and Meta Ads to optimize and expand our advertising campaigns.

This role requires a combination of technical, analytical, and creative skills to drive traffic, conversions, and return on ad spend (ROAS).


Key Responsibilities:

  • Design, implement, and manage PPC campaigns on Google Ads (Search, Display, Shopping) and Meta platforms (Facebook & Instagram Ads).
  • Conduct keyword research and create targeted ad groups to optimize for conversions.
  • Continuously A/B test ad creatives, landing pages, and audiences to improve ROAS.
  • Monitor and report on KPIs such as CTR, CPC, conversions, and overall ROAS.
  • Collaborate with the content and design teams to develop highconverting ad creatives.
  • Stay updated with the latest ad platform changes, industry trends, and best practices.
  • Analyse customer journey and conversion funnel to recommend strategies for remarketing and retargeting.
  • Set, manage, and optimize monthly advertising budgets.
  • Proactively identify opportunities for campaign improvements and scalability.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum 2 years of handson experience managing Google Ads and Meta (Facebook & Instagram) Ads campaigns.
  • Proficiency in Google AnalyticsExceptional analytical and data interpretation skills.
  • Fluency in English, both written and spoken, is essential.
  • Strong knowledge of the ecommerce customer journey and sales funnels.
  • Excellent written and verbal communication skills.
  • Ability to work in a fastpaced environment, prioritize tasks, and meet deadlines.

Apply

Tipo de oferta:
Integral/Full-time

Benefícios:

  • Cartão/Ticket refeição

Horário de trabalho:

  • Turno de 8 horas


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