Marketing Manager

2 semanas atrás


Lisboa, Lisboa, Portugal Placement International Tempo inteiro

Intro:
Are you eloquent in your articulation and confident in both written and verbal
communication? Do you wish to
showcase your creativity in all kinds of forms through various channels? Do you flourish in a leadership role and
inspire others to achieve the best possible results? Then this position is exactly what you are looking for

Our Marketing department is in need of someone that thrives in taking initiative and assuming responsibility. You will be in charge to lead all our marketing efforts through various digital and analog channels. Proficiencies can range from A/B testing to conversion funnel optimization to content creation and customer experience. Develop tailored marketing campaigns that target specific markets and customer segments in order to maximize online engagement.

Inspire your team to be creative, innovative, and encourage them to never shy away from seizing new opportunities or improving existing processes.


Create enticing strategies that effectively increase brand awareness on an international level and ensure that our message is heard by the relevant audience.

Verify that every piece of content and communication is of exemplary quality before sending it out to the populace, and maintain a consistently high level of linguistics in our messages.

Report directly to the Founders of Placement International and actively contribute to the success of our global organization.

Monitor KPIs in order to generate insightful and pertinent reports on a semi-annual basis that outline our business performance from a Marketing perspective and showcase your improvement of the department as a whole over time.

You will need to prioritize both customer success and customer acquisition, by focusing on retention and referrals. Do you want to make a significant contribution to the success of a globally recognized company? This is your chance

Requirements:

  • Minimum 5 years of work experience in (Digital/ Traditional) Marketing, preferably in a management position
  • Leadership and soft skills are very important
  • Excellent Native English level both written and spoken, Spanish is a plus
  • Expertise with HubSpot or any similar CRM tool is required
  • Able to work under pressure and perform efficiently
  • Exceptional attention to detail, good multitasking skills, and the ability to prioritize
  • Knowledge in (SPSS, SAS or similar), databases and MS Office, Analyzes A/B and Multivariate tests, communication results and provide recommendations.
  • Graduate from a hospitality school in the market; can relate to students and recent graduates and connect with them.
  • Understands and believes in the value of international experience and education.
  • Humble and respectful; takes the time to listen to others and understand their point of view.
  • Result Driven; focuses on desired results, and sets and achieves challenging goals.
  • Self Driven; motivated to do or achieve better results and quality services because of his/her own enthusiasm or interest.
  • Organized; can efficiently organize his/her time and work and the team.
  • Polished look and good presentation; represents the image of Placement International and luxury hospitality.
  • Public Speaking Skills; Not only can he/she deliver the information during the presentation but also engages and interacts with the audience, captures their attention and makes a mark.
  • Diplomatic; Correct in the information being communicated and balancing honesty with compassion when interacting.
  • Role model; Leading by example.
Job Summary

General

  • Creating and administering effective marketing campaigns to increase awareness
  • Lead the team to develop, implement and monitor social media strategies, delegate the expansion of our social media presence (Facebook, Youtube, Instagram)
  • Read and interpret digital data to help businesses and marketing departments make a better business decision
  • Verify the creation of stunning & professional promotional material for our programs
  • Monitor budget distribution and targeted performance of paid ad campaigns (FB/IG)
  • Monitor and reporting on marketing KPIs like leads, conversion rates, website traffic, and social media engagement to track the success of our marketing efforts
  • Responsible for the savvy utilization of budgets in order to maximize benefits Generate pertinent performance reports and develop strategies to seize opportunities and overcome challenges

Marketing Planning and Execution

  • Create detailed marketing plans that outline the objectives, strategies, tactics, and budgets for various marketing initiatives.
  • Collaborate with the creative team to develop visually appealing and impactful marketing materials, including advertisements, videos, and promotional content.
  • Oversee the implementation of marketing campaigns, ensuring they are delivered on time and within budget.
  • Monitor and manage the production of marketing collateral, such as brochures, banners, and website content.
  • Conduct A/B tes

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