Digital Campaign Officer

4 semanas atrás

Lisboa, Portugal Experis Tempo inteiro

Experis is recruiting a Digital Campaign Officer to join an international and dynamic environment, with a strong focus on the creation, management, and optimization of internal digital campaigns. This role will have a direct impact on enhancing the organization's digital spaces through the strategic management of promotional banners and performance-driven digital campaigns. Responsibilities: Plan digital campaigns aligned with communication and business objectives. Develop and execute digital campaigns, with a strong focus on internal banner promotions. Manage the campaign calendar and coordinate with multiple stakeholders. Define segmentation and targeting strategies. Configure, launch, and publish campaigns across digital platforms. Implement A/B testing for continuous optimization. Ensure compliance with visual, editorial, and regulatory standards. Manage validation processes with internal teams (market, legal, and compliance). Monitor and analyze campaign performance based on defined KPIs. Prepare monthly and quarterly performance reports with actionable recommendations. Identify best practices and market trends in digital marketing. Work continuously with CRM and analytics tools to support data-driven decision-making. Provide technical support to teams and train new users on campaign tools. Requirements: Analytics tools experience – mandatory. Experience with digital campaign management and planning tools. Proven experience in planning, developing, and managing digital campaigns. Strong analytical skills and a results-oriented mindset. Experience working with CRM tools and data analysis. Ability to manage multiple projects simultaneously. Strong communication skills and ability to work with multidisciplinary teams. Fluency in French and English (minimum C1 level). If you are looking for a new challenge in digital marketing within an international environment, this opportunity is for you

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