Digital Campaign Officer

Há 1 dia

Braga, Portugal Adecco (Portugal) Tempo integral 30 000 € - 40 000 € Contrato

We are looking for a Digital Campaign Officer to join an international team responsible for the management, implementation, and optimization of digital campaigns across owned digital channels.

As a Digital Campaign Officer, you will play a key role in developing and managing the in-house promotional strategy through banners and digital campaigns. You will be responsible for defining, implementing, and monitoring promotional activities across various digital platforms, ensuring a consistent, engaging, and results‑driven customer experience.

Key Responsibilities

  • Campaign Management: Develop and implement digital promotional campaigns.
  • Manage the campaign calendar and coordinate with multiple stakeholders.
  • Perform audience segmentation, configure banners in Kameleoon, and publish campaigns across digital platforms.
  • Implement A/B testing and optimize campaign performance.
  • Ensure content quality and compliance with legal, regulatory, and brand requirements.
  • Technical Support & Training: Support the resolution of incidents related to digital campaigns.
  • Train new users on the Kameleoon platform.
  • Participate in testing activities for new features and platform enhancements.
  • Strategy & Best Practices: Support Project Managers in defining and implementing the digital campaign strategy.
  • Identify and promote best practices for both local and national campaigns.
  • Contribute to the continuous improvement of processes and campaign effectiveness.
  • Performance Management: Monitor and analyze campaign performance.
  • Prepare performance reports and provide actionable recommendations for improvement.
  • Stay up to date with new features, market trends, and digital marketing best practices.
  • Propose innovative solutions to optimize results and maximize campaign impact.

Profile Required

  • Bachelor's degree in Marketing, Communications, Business Management, Digital Marketing, or a related field.
  • Experience managing digital promotional plans and campaign activations.
  • Knowledge of project management methodologies and tools.
  • Strong analytical mindset and results‑oriented approach.
  • Excellent organizational and prioritization skills.
  • High level of accountability and attention to detail.

Technical Skills Mandatory

  • Experience with Kameleoon.
  • Experience with Adobe Campaign or an equivalent CRM platform.

Nice to Have

  • Power BI.
  • Knowledge of digital personalization and user experience optimization.

What We Offer

  • Outsourcing employment contract with an open-ended term.
  • Project with an expected duration of 12 months, with the possibility of extension.
  • Competitive salary package aligned with experience and skills.
  • Meal allowance of €8.60/day.
  • Hybrid working model (8 days per month in the office).
  • Opportunity to join a dynamic, collaborative, and international team.
  • Participation in strategic and high‑visibility digital projects.
  • Innovative, fast‑paced, and multicultural working environment.

If you have experience in digital campaign management, a passion for data‑driven decision‑making, and are looking for an exciting challenge in an international environment, we'd love to hear from you.