Content & Communications Executive
2 semanas atrás
Hostelworld Group, the global hostel-focussed online booking platform, inspires adventurous minds to meet the world and come back with life-changing stories to tell. Our customers are not your average tourists, they crave cultural connection and unique experiences that we make possible by providing an unbeatable selection of hostels in unmissable locations – all in the palm of their hand.
It is the social nature and community feel of hostels and their environment, that enable travellers to embrace journeys of discovery, adventure and meaning. We have more than 13 million reviews across 17,800 hostels in more than 179 countries, making the brand the leading online hub for social travel. The website operates in 19 different languages and our mobile app in 13 languages.
Founded in 1999 and headquartered in Dublin, Hostelworld has a growing, high-calibre team of 230 people within Technology, Product, Global Markets, HR, Finance & Legal and Marketing Teams across our Dublin, London, Porto, Shanghai and Sydney offices. Hostelworld is listed on the London Stock Exchange and Dublin Euronext. You can read more about our story here.
LOCATION This role is based in Portugal. We have a shared office space in Porto city centre for those who prefer a hybrid model where you can spend time with colleagues in-person. If necessary, the role can be remote within Portugal, coming together for team meetings as needed.
WHO YOU'LL WORK WITH The Content and Creative Team manages all Hostelworld's words and imagery, from snappy on-trend social and dreamy destination inspiration to compelling and concise UI copy, in-depth blog articles on our favourite places peppered with local detail and slick branded content to woo and wow our hostel-owning partners.
We write and design for every team across the business and ensure that every bit of content is on point and aligned with Hostelworld's brand guidelines and tone of voice.
This new Content and Communications Executive will be responsible for developing content for the organisation's ESG activity (Environmental, Social and Governance) the Hostelworld blog and will support a jam-packed calendar of corporate and B2B marketing and communications campaigns and initiatives.
WHAT YOU'LL DO In a nutshell, you will plan, coordinate, write and deliver content-focused projects, and lead on internal comms for specific campaigns working independently as well as collaborating with colleagues across multiple teams.
You will:
Develop and oversee content for all audiences (consumer, corporate, hostel partners, and employees) across various touchpoints including landing pages, blog, CRM, social media, internal comms, and external platforms.
Manage content creation workflow, including briefing designers for visuals and collaborating with freelance writers (assigning briefs, processing contracts, and providing feedback).
Ensure content freshness and organisation by managing our content and information in Dash, SharePoint, Loop and other tools.
Be a member of the ESG Steerco, leading content and internal comms alongside senior stakeholders with support from the Head of Content and Creative.
Craft copy and content that resonates with international audiences, coordinating localisation for multilingual campaigns.
Proactively manage relationships and deadlines across the business and with external partners to ensure smooth content delivery and campaign execution.
Write long-form content for the blog and content partnerships, supporting social media, B2B newsletters, and award entries.
Attend relevant meetings, representing the Content Team and gathering information to inform content strategy.
Assist the B2B marketing team with event content and activation collateral.
WHAT WE'RE LOOKING FOR Experience & Qualifications:
A skilled self-starter and curious communicator, you will love owning your role and thrive on seeking and sharing opportunities to make our content better.
Exceptional writing and editing skills.
Comfortable working as an independent contributor and collaborating across multiple teams and projects.
An ability to adapt your writing style to multiple formats, audiences and tone of voice.
An enthusiasm for initiatives represented within the ESG strategy.
Passion for travel, particularly for backpacking and hostelling.
Knowledge & Skills:
A minimum of 2-3 years' relevant professional experience in a similar role. A professional background in travel, ecommerce or B2B content and comms would be advantageous.
Native or C1/C2 level verbal and written English. You will be writing primarily in English, our main target language.
Excellent communication and organisational skills.
Nice to have:
An educational background or qualification in journalism, PR and communication or digital marketing/media.
Experience of DAM (digital asset management), working with UGC (user generated content) and or in multi-lingual content environment.
Experience working in JIRA (or a similar system such as Asana, YouTrack).
Knowledge of Wordpress or another CMS (content management system).
Additional language/s preferable but not essential.
WHAT WE OFFER Competitive salary & benefits
Enhanced annual leave plus 3 Wellbeing Days per year
Paid family leave (maternity, paternity, surrogacy & adoption)
Agile working (plus a Working from Abroad Policy)
Support for your ongoing growth & development
Inclusive people policies (sickness, menopause, compassionate and fertility leave)
A chance to give back to your local community with 5 paid volunteering days
OUR BEHAVIOURS
Grow others - We fundamentally believe that investing in growing others benefits everyone, whether it's helping them develop hard or soft skills. We want learning and growing to be part of our DNA to help makes us a better team, together.
Master it - We are obsessed with our area of expertise and enjoy developing our skills. We rarely take things at face value; we investigate, interrogate, and always look for 'the why,' and wherever possible, we use data to find the best solution.
Collaborate - We are in it together, for the tough stuff and the celebrations too. To achieve the best results, we need expertise from all areas of the organisation, and we wholeheartedly welcome diverse thinking.
Adapt - We work fluidly, adapting to new information and the evolving environment while staying committed to our goals. Innovation and experimentation fuel our projects and we're never afraid to pivot.
Deliver - Our focus is always on the end result; we value outcomes over activity. We collaborate to deliver work at speed without dropping any of our other behaviours.
We believe in talented and diverse teams that reflect the diversity of our customers and the communities in which we operate. Everyone brings different perspectives and experiences. We lay out the above requirements to guide applicants to the experiences that we believe will allow you to be successful in the role. If you don't meet them all, please consider applying if you think you can still perform the role as described.
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