Digital Analyst

2 meses atrás


Lisboa, Portugal Humana Portugal Tempo inteiro

E-mail
Sunrise Digital team spearheads the company's data-driven approach to digital marketing and onsite experience optimization. We leverage digital analytics, advanced analytics and deep business understanding to steer digital transformation towards the best experience for our customers.
The challenge The Digital analytics team is looking for someone who is excited by a (senior) digital (web and app) analyst role with real impact, influencing both what is being worked on and how.
As an exceptional analyst and advisor, you will count as your regular audience Squad leads of Sunrise's Digital department. You will use your business acumen, web/app analytics expertise and communication skills to identify and quantify opportunities for initiatives, as well as report on progress and success.
Key Responsibilities: Collaborate with stakeholders to understand data analysis needs, define KPIs and monitor performance; Work as strategic data advisor providing actionable insightsMonitor website & app traffic and analyze user behavior using Google Analytics, BigQuery and Looker Studio; Create scalable visualizations and reporting solutions that are actionable and drive business decisionsProvide ad-hoc analysis to identify root causes, trends and patterns in data to inform decisionsEnsure the accuracy, completeness, and validity of onsite (web and app) data; work closely with tracking/implementation developersConduct A/B tests and experiments to improve users conversion rates and engagementBuild documentation and training to help stakeholders self-serve and up-skill on topics related to digital analyticsRequirements: Bachelor's degree in Computer Science, Data Science, Statistics, Mathematics, Economics; or equivalent practical experience4+ years of experience in digital analytics, preferably with Google Analytics; Tag Management and tracking implementation experience a plusStrong knowledge of SQL and previous experience with data visualization tools (e.g.: Looker Studio, Tableau, Power BI)Experience conducting A/B tests and experiments to improve website performance and user engagementExcellent analytical and business skills to refine solutions jointly with stakeholdersExtraordinary motivation and ability to plan and deliver projects reliably in a fast-paced environmentFluency in written and oral EnglishIf this sounds like an exciting new challenge for you please reach out with your CV to ******.
Nível de experiência Assistente Marketing Digital Specialist (M/F) - LisboaMarketing Digital and E-commerce (M/F/D)Junior Analytic Insights - Customer SuccessConsultant, Advisors – Performance AnalyticsData Analyst for Performance and Data ProductData Analyst : A/B-tests and customer onboarding (Remote)#J-18808-Ljbffr


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