Product Manager

2 meses atrás


Porto, Portugal Tn Portugal Tempo inteiro

Job Description:
Unilabs is seeking a Global Product Manager with focus on Radiology to join the Global Commercial team. The roles & responsibilities include:
Understand market needs based on global strategy / FFU / research: Gather countries inputs on product priorities (FFU).
Lead global product market research.
Create global Campaigns & Value propositions: Define global disease journey's priorities for B2B.
Define global toolkit deliverables for B2B and B2C/DTC.
Create toolkit assets and content.
Define the global value proposition of Radiology for B2B.
Winning Global 'ignite' portfolio: Define global ignite portfolio for DTC & B2B.
Define product innovation masterplan.
Lead the business case for new product innovation.
Deploy / train local teams on: New global Campaign.
New value proposition.
New Product launches.
Tracking / results: Track results on Campaigns & product launches.
Competitive intelligence: Be up to date on offering from competitors across markets.
Key skills: Partner with local markets (interpersonal skills).
Market research (agency support covers gap).
Understand product/diseases (technical knowledge).
Define key deliverables for B2B (experience in B2B).
Content creation as medically compliant as possible (technical knowledge).
Deep understanding on Doctor's needs (Radiology experience, sales experience).
Built a business plan with multifunctional team (analytical, writing, interpersonal, planning & organization skills).
Deployment or training local teams (technical knowledge, presentation skills).
Analyse results & get valuable insights (analytical skills).
Understand Radiology product details & differences (technical knowledge).
Requirements: Background: biology / biochemical - someone that understands our products (not medical as we do not want to create a parallel medical team).
Experience in B2B and/or sales relationship with practitioners.
Experience on building content.
Experience on deployments or team training.
Experience in Radiology a super plus.
High level of English.

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