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.Our Purpose We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results. Title and Summary Manager - Authentication Product Management OverviewThe Mastercard Authentication Program owns how consumer authentication works for both in-store and e-commerce transactional use cases. The primary purpose of this role is to develop and deliver best-of-breed authentication products for e-commerce transactional use cases that will drive uptake and penetration for the products and revenue for Mastercard. The authentication products that fall within this role's responsibilities are ID Check, Token Authentication Service and Token Authentication Framework. You will research market analysing market trends from both industry and Mastercard data. You will discover customer needs by engaging with customers and account teams and performing interviews to gather insight in each region. You will develop product ideas and solutions based on these customer insights that will inform the overall product strategy. You will test your product ideas with customers gaining feedback, moving towards the best performing product solution that can then be brought to market. You will communicate the results of your analysis and product research to key stakeholders and the Product Management team in order to develop a robust product strategy and roadmap. Your Role Market Research Excellence: Conduct thorough Issuer market research to identify market size, customer needs, and competitive landscape. Your insights will directly inform our product development and marketing strategies for authentication products that will impact Issuers. Product Validation: Work closely with our Product Discovery and CX teams to define and test product concepts with target audiences. Use both qualitative and data-driven methods to ensure our ideas hit the mark. Customer Engagement: Work with Account Managers and Regional teams to build and maintain strong relationships with prospects, customers, and industry stakeholders. Continuous feedback is your secret weapon for refining our strategies. Data Analysis and Reporting: Dive deep into Issuer customer feedback and market data to spot trends and patterns. Prepare detailed Issuer customer reports to guide strategic decisions. Role Requirements Relevant degree in Marketing or Business Economics, similar
