Digital Marketing Manager
1 semana atrás
Elevate Accounting is a premium, tech-driven accounting firm revolutionizing the way expat-owned businesses in Portugal manage their finances. Unlike many traditional accounting firms in Portugal, we leverage technology, strategic insights, and exceptional customer service to deliver a seamless and stress-free financial experience to our clients.
We are growing fast and need a Digital Marketing Manager who will take full ownership of our marketing efforts—driving brand awareness, lead generation, and business growth. This is not a boring accounting firm job; this is an opportunity to be part of a fast-scaling company that is disrupting an outdated industry.
The RoleWe are looking for a Digital Marketing Manager based in the Algarve, Portugal (hybrid work schedule) to develop and execute marketing strategies across multiple digital platforms. You will be responsible for:
Plan, create, and post engaging content across Facebook, Instagram, LinkedIn, YouTube, and X.com.Shoot and edit short-form video content for social media, advertisements, and brand awareness (interviews with team members, client testimonials, etc.).Ensure content reflects our premium positioning and speaks directly to expat business owners in Portugal.Improve and maintain website SEO to drive organic traffic and lead generation.Optimize website landing pages to improve conversion rates.Conduct keyword research and track performance metrics.Paid Advertising & Performance MarketingManage and optimize advertising campaigns across Meta (Facebook, Instagram), Google Ads, YouTube, and LinkedIn.Monitor campaign performance, analyze data, and adjust strategies to maximize ROI.Execute and test A/B marketing campaigns for continuous improvement.Cold Outreach & Lead GenerationDevelop and manage automated email and LinkedIn outreach campaigns.Test messaging strategies to improve response rates and conversions.Monitor campaign engagement and adjust messaging based on performance.Brand Development & StrategyHelp refine and define Elevate Accounting's brand identity and messaging.Ensure consistency across all marketing materials, online presence, and advertising campaigns.Identify new marketing opportunities to further expand brand awareness.Design and create advertisements, social media graphics, and marketing materials (using tools like Canva, Photoshop, or similar).Write engaging ad copy, email campaigns, and website content.Track and analyze marketing performance (Google Analytics, Meta Ads Manager, etc.).Provide data-driven recommendations to improve marketing efforts.Report on campaign success and key metrics.What We're Looking For2+ years of hands-on experience in digital marketing, social media management, or paid advertising.Proven ability to shoot, edit, and produce video content.Strong SEO knowledge and experience optimizing websites for search engines.Experience running and managing Google Ads, Facebook/Instagram Ads, and LinkedIn Ads.Ability to design marketing materials using Canva or similar design tools.Experience with email marketing and automated outreach campaigns.Strong copywriting skills for ads, emails, and social media posts.Knowledge of analytics tools (Google Analytics, Meta Business Suite, etc.).We understand that some freelance support may be needed, since it's unlikely that 1 person can do every aspect of this role effectively.
Nice-to-Have Skills (But Willing to Train)Experience with CRM tools like Go High Level.Familiarity with marketing automation and funnel building.Understanding of expat business challenges in Portugal.This is a hybrid role based in the Algarve, Portugal. You must be available to work from the office in Lagos at least 2-3 days per week to better understand the company, shoot videos, and attend meetings. You can work from our office full time if you prefer.
You must be fluent in English (Portuguese is nice to have but NOT required).
Salary & Compensation€1,000- €1,300 /month (based on experience and fit).Career growth in a fast-growing, tech-driven company.Why Join Elevate Accounting?We are disrupting an old industry. Unlike traditional accountants, we are a premium, tech-forward service helping business owners succeed.You'll have creative control. We are looking for someone who wants to take ownership of all marketing efforts and implement ideas without red tape.Be part of a fast-growing business. We are expanding rapidly and want someone who can grow with us.Work on interesting projects. You'll be involved in everything from video production to automated marketing funnels.How to ApplyIf you're excited about building a premium brand and driving digital marketing success, we'd love to hear from you
To apply, submit your CV and a portfolio or examples of past marketing work as part of your LinkedIn application. If you have video editing experience, include links to examples of your work.
Ready to build the future of accounting marketing? Join Elevate Accounting today
Seniority levelEntry level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesAccounting
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