Digital Marketer

What are you working on? The name of the project(s): Digital Marketer For which tasks (responsibilities)? Development and implementation of marketing strategy 
Developing and launching advertising campaigns: targeting, influence campaigns, UGC, etc., including selecting appropriate target audiences, setting budgets, monitoring campaign performance and making adjustments when necessary.
Shaping marketing objectives, keeping in mind the goals, and developing a project plan
Analyzing data and metrics to determine the effectiveness of marketing campaigns and optimize them.
Collaborating with the product team to identify and implement new features to improve user experience.
Managing the user community on social platforms, including interacting, moderating and responding to feedback.
What kind of professional are we looking for?+3 years experience in digital marketing 
Understanding of content monetisation mechanisms on social platforms and experience with analytics in this area.
Understanding of the market and edtech trends is a great advantage 
Experience in using promotion and analytics tools for digital campaigns (Facebook Insights, Instagram Insights), ad campaign management tools (Facebook Ads Manager, Google Ads), and web traffic analytics tools (Google Analytics).
Experience in developing a marketing strategy from scratch 
Experience in planning, launching and controlling advertising campaigns from scratch. 
Understanding of social platform algorithms and ability to adapt marketing strategies to changes in these algorithms for optimal audience reach.
What is important for us in a person? Opportunities for professional growth and development in a dynamically developing company;
Opportunity to implement your ideas into projects.
Why do we enjoy working here? Opportunities for professional growth and development in a dynamically developing company;
Opportunity to implement your ideas into projects.