Web Analyst

Há 3 dias

Lisboa, Portugal Risk Tempo inteiro

Job Description As a Web Analyst, your primary responsibilities will include, but not be limited to: Conducting in-depth analysis of web-data to identify trends, opportunities, and areas for improvement.Monitoring key performance indicators (KPIs) such as traffic, bounce rates, conversion rates, and customer behavior.Creating custom reports and dashboards to communicate data-driven insights to stakeholders.Collaborating with cross-functional teams to ensure data accuracy and consistency across all digital platforms.Utilizing A/B testing and other experimentation methods to optimize product and funnel performance.Identifying and troubleshooting website tracking issues, recommending solutions to enhance data accuracy.Providing actionable insights to inform marketing strategies, user segmentation, and audience targeting.Staying up-to-date with industry trends and best practices in web analytics.Qualifications Bachelor's degree, preferably in Business, Marketing, Data Science, Statistics, Economics  2+ years experience in web analytics, preferably within iGaming domain Experience in managing and executing A/B testing and experimentation programs  Experience working in Google Analytics, Tableau or Hotjar Expertise in SQL; experience working in cloud-based data platforms  Specialized training or certification in web analytics tools and methodologies, such as Google Analytics or similar Proficiency in data analysis tools and platforms, including Google Analytics, Adobe Analytics, or similar analytics software  Familiarity with web technologies and tracking implementations, including tagging, pixels, and cookies  Excellent communication and presentation skills to convey complex data findings to diverse stakeholders  Able to work independently and be self-motivated while still working within a team environment and fostering a strong team collaboration   Inclusive, positive, open to feedback, willing to multitask and learn on the job  Additional Information We offer:  Global Flexibility: Embrace the freedom to work from anywhere in the world, with remote work options that let you craft the perfect work-life balance.Vacation: 20 working days.Paid sick leave Learning Coverage  Team Building programs Mental Health Programs Sport coverage Medical insurance, dental coverage

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