SEO Specialist
6 meses atrás
Join Our Team as an SEO Specialist and Shape Digital Success
Are you an experienced SEO and Conversion Rate Optimization (CRO) Manager with a passion for driving online excellence? We're seeking a dynamic professional to lead our B2B software company's digital strategies, ensuring heightened visibility, qualified traffic, and optimized conversion rates.
Why Join Us:
**Responsibilities**:
- Develop and execute comprehensive SEO strategies, focusing on B2B lead generation.
- Research and recommend site and landing page updates to improve conversion and ranking.
- Conduct in-depth keyword research, competitor analysis, and market insights.
- Lead CRO initiatives, identify optimization opportunities, conduct A/B tests, and enhance landing pages for improved conversion rates.
- Analyze website traffic and user behavior using tools like Google Analytics and heat mapping software.
- Collaborate with the content team to optimize content for search engines and conversions.
- Oversee technical SEO aspects, including site structure, mobile optimization, and speed enhancements.
- Manage and mentor a team of SEO and CRO specialists, fostering continuous improvement.
- Effectively communicate strategies, progress, and results to stakeholders.
- Stay updated on industry trends, search algorithm updates, and best practices in SEO and CRO.
Skills and Qualifications:
- Proven experience in SEO and CRO, preferably in a B2B software context.
- Strong analytical skills, making data-driven decisions.
- In-depth knowledge of SEO tools (e.g., Google Analytics, SEMrush, Moz) and CRO methodologies.
- Familiarity with web development technologies (HTML, CSS, JavaScript) and CMS platforms.
- Experience in user experience and customer journey optimization.
- Excellent project management skills and team leadership abilities.
- Exceptional communication and interpersonal skills.
- Creativity and strategic thinking with a customer-centric approach.
- Bachelor’s or Master’s degree in Marketing, Business, or a related field.
About Enghouse Networks
- Established in 1984, Enghouse Networks, a subsidiary of Enghouse Systems Limited (TSX:ENGH) has grown into one of the world’s most reliable telecommunications technology and solutions provider._
- Our commitment is to successfully deliver solutions that can enable digital transformation, ultimately building a connected global community._
- From edge to cloud, we support service providers to plan, design, engineer, monitor, protect and simplify network complexity in a vendor-agnostic NFV and SDN ecosystem._
- Our portfolio of solutions can enable services and revenue from 5G, IoT, AI and Cloud TV technologies._
- Enghouse is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law._
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