Digital Community Manager

Há 6 dias


Lisboa, Portugal Grupo Your Tempo inteiro

_A Digital Community Manager is responsible for managing a company’s online presence across various digital channels, including social media, online forums, blogs, and other community platforms._

**Details of the role and main responsibilities**:

- The key duties may include developing and executing social media and community engagement strategies.
- Create content for digital channels, monitoring, and responding to customer inquiries and feedback.
- Analyzing and reporting on social media and community metrics.
- Collaborating with cross-functional teams to ensure a consistent and effective brand message across all digital channels.
- Responsible for building and growing a company's online community by fostering engagement, creating meaningful interactions, and identifying opportunities to improve the customer experience.
- Stay current on digital technology trends and participate in B2B Digital Sales Projects to enable new channels.
- Coordinate with Top Management marketing, public relations, and communications to ensure brand consistency.
- Liaise with Group companies and sales teams to stay up to date on new products/services and resources.
- Build relationships with customers, prospects, industry professionals, and media.
- Create appealing text, landing pages, image and video content to meet the needs of the various companies and brands of Grupo Your.
- Respond to customer comments and inquiries in a timely manner.
- Organize and participate in events to build community and increase brand awareness.

**Education**:

- A bachelor's degree in a relevant field such as Marketing, Management or Engineering.

**Experience and Technical Skills**:

- A minimum of 5 years of experience defining and implementing communication and social media campaigns to align with the marketing strategies (Inbound and Outbound Marketing)
- Ability to identify and track relevant community metrics (e.g., repeat event participation; page views; critical path, segmentation)
- Hands-on experience in Social Media Management for brands (B2B)
- Ability to interpret traffic from different channels and customer online engagement metrics.
- Strong experience in Digital Campaign Management, Definition of Personas, SEO and SEM strategies for online marketing channels
- Experience with Hubspot CMS and Marketing Automation solutions.
- Excellent verbal communication and writing skills.
- Attention to detail and multitasking skills.
- Good communication and presentation skills, with the ability to translate business objectives into digital marketing initiatives.

**Soft Skills**:

- A strategic thinker with passion for digital marketing and online content (B2B)
- Digital marketing campaign mindset with ability to plan, design and launch new initiatives.
- Capacity to analyze data insights and customer segmentation and align with new campaigns and support business goals.
- A creative problem solver with the ability to think outside the box.

**Tipo de oferta**: Período Integral

Horário de trabalho:

- Turno de 8 horas


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