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Web Analytics
3 semanas atrás
MKTalent is recruiting for a company based in Matosinhos, Porto, a Web Analytics & SEO Specialist.
**Main Responsibilities**:
Reporting on key metrics, analyzing and interpreting trends based on available analytics data;
Optimize website for SEO maximum crawlability;
Seek opportunities to innovate new methodologies and improve the analytical procedure;
Prepare performance reports with relevant KPIs;
Improve and enhance internal search according to user behavior and the different business areas;
Implementing tracking into various marketing initiatives.
What we look for?
Experience in e-commerce or a fast-paced environment;
Aptitude and experience with tools such as Google Tag Manager and Google Analytics 360 (mandatory);
Experience in working with data visualization tools such as Google Data Studio;
Experience in working with SEO tools (SEMrush, Screaming Frog, for example);
Knowledge of Salesforce CRM, Microsoft Clarity and A/B Testing tools such as Google Optimize (desirable);
Strong analytical and data-driven skills;
Fluency in English - written and verbal;
Able to turn complex information in to easily digestible and actionable insight. What we offer?
Salary according to demonstrated experience;
Integration into a leader company.
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