E-commerce Product Owner
3 semanas atrás
At Devoteam, we believe that technology with strong human values can actively drive change for the better. Discover how Tech for People unlocks the future, creating a positive impact on the people and the world around us. We are a global leading player in Digital Transformation for leading organisations across EMEA, with a revenue of €1B. We believe in transforming technology to create value for our clients, partners and employees in a world where technology is developed for people. We are proud of the culture we have built together. We are proud of our people at the service of technology. We are proud of our diverse environment. Because we are #TechforPeople. Join our multidisciplinary team of Cloud experts, Designers, Business consultants, Security experts, Engineers, Developers and other extraordinary talents, spread across more than 20 EMEA countries. Become one of our +10.000 tech and business leaders on cloud, data and cyber security. Let’s fuse creativity with technology together and build innovative solutions that actively change things for the better.
- Proven experience in App growth and marketing, with a successful track record in driving user acquisition and engagement.
- Strong understanding of ASO (App Store Optimization) principles and strategies.
- Proficiency in leveraging MarTech tools, especially Salesforce Marketing Cloud (SFMC) and Appsflyer.
- Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
- Excellent communication and collaboration skills to work effectively with internal teams.
- Identifying market opportunities, planning and executing the end-to-end product development lifecycle.
- Being self-driven and working with little supervision towards a common team or company purpose.
- Develop and execute a comprehensive App growth strategy in collaboration with internal teams.
- Lead the implementation of specific App tactics to enhance user acquisition, retention, and engagement.
- Drive App Store Optimization activities to improve the visibility and ranking of our App.
- Maximize the potential of MarTech capabilities, primarily SFMC and Appsflyer, to enhance App performance.
- Analyze and interpret data to make informed decisions and optimizations for App growth.
- Collaborate with cross-functional teams to ensure alignment with overall business objectives.
- 3+ year work experience;
- Previous experience in a similar role, ideally within the retail or e-commerce industry.
- Familiarity with Salesforce Marketing Cloud (SFMC) and Appsflyer.
- Practicing the agile manifesto ideas.
- Speaking the same language as developers and understanding the technical aspect of the project.
- Define Product visions and break it into smaller and incremental deliverables.
- Working with development teams, software architects and business stakeholders to gather requirements, estimates and build a delivery plan.
- Focusing on client needs and continuous product improvement, through post-implementation analysis.
- Exhibits exceptional communication proficiencies in the English language;
- The Devoteam Group works for equal opportunities, promoting its employees based on merit and actively fights against all forms of discrimination. We are convinced that diversity contributes to the creativity, dynamism and excellence of our organization. All of our vacancies are open to people with disabilities.
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