Ecommerce Webmaster

Há 3 dias


LindaaVelha, Portugal Nestle Operational Services Worldwide SA Tempo inteiro

**POSITION SNAPSHOT**
Location: Lisbon, Portugal
Company: Nespresso Portugal
Full-time

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Working at Nestlé means you'll join the world's largest food and beverage multinational. Our purpose is to improve the quality of life of our consumers, contributing to a healthier future.
To integrate Nespresso’s business, we are looking for an **eCommerce Webmaster**. Your main mission will be to manage the day-to-day content related activities of the digital channels (Website, Mobile App, etc).

Do you want to be part of a multinational whose values are based on respect?

We are waiting for you

**A DAY IN THE LIFE OF AN ECOMMERCE SPECIALIST**

**Manage digital boutiques content to drive sales and leads**
- Update the content management system (set-up, test and activate) with the latest content (copy and visuals) for both global and local campaigns, as per OP guidelines;
- Ensure the product catalogue and services are updated and the product descriptions are consistent from one digital platform to the other (including mobile and web site), in all available languages;
- Ensure all visuals are up to date, web optimized and cleared from a digital rights prospective;
- Edit and update existing digital material (banners, web pages) to gain agility in managing digital assets, aligned with HQ guidelines.

**Optimize the user experience to increase conversion**
- Liaise with eCommerce Coordinator and eCommerce Manager to ensure a seamless experience and optimized purchasing path from call-to-actions to landing pages (including search optimization - SEO);
- Define and implement all eMerchandising activities as aligned with the eCommerce Coordinator;
- Ensure the implementation of e-personalization local activities, as well as AB tests to optimize and drive a best-in-class customer experience & performance.

**Own the day-to-day back-end management of digital boutiques (drive business continuity)**
- Ensure a fast, updated, bug free user experience, following International eBusiness guidelines;
- Liaise with local and international IT teams to follow-up on test and/or production incidents monitored on digital boutiques;
- Escalate any major issue affecting conversion rate, new customer’s activation or availability of the products or the platforms;
- Run Market Acceptance Tests (both front-end and back-end) in coordination with local IS/IT stakeholders for all digital boutiques as per OP plan;
- Ensure all error codes displayed on digital boutiques are understandable and prevent customers from calling the CRC or coffee specialists to manually process orders;
- Liaise and drive a proactive alignment of all new launches and relevant initiatives in the websites with local relevant teams and stakeholders (Commercial, Marketing, IS/IT, CRC and Operations).

**Contribute to the best-in-class customer experience objective**
- Manage campaigns integration, new features implementation and platform roll-out;
- Monitor digital technical trends, new features and/or technology to stay on top of digital innovation.

**WHAT WILL MAKE YOU SUCCESSFUL**
- 2 years’ experience in webmastering/ eCommerce platforms management (including mobile) - ideally but not mandatory;
- Experience in Website running (Content Management, Merchandising, A/B testing & personalization);
- Intermediary/Advanced level of HTML, CSS and Javascript and experience across CMS tools - **mandatory**;
- Experience in SEO optimization;
- Understanding of the online acquisition activities and their impact on eCommerce sites is a plus;
- Deliver web-ready marketing materials based on predefined specifications & creatives is a plus;
- Accuracy, reliability & vigilant attention to detail;
- English fluency is essential.