Omnichannel CRM Personalization Lead

Há 1 dia

Porto, Portugal Metyis AG Tempo integral 45 000 € - 75 000 € Contrato
Metyis in Porto is seeking a senior marketing personalization specialist to own privacy-compliant, data-driven personalization programs across omnichannel channels. You will translate business needs into technical concepts and collaborate with Product Owners, IT, Analytics, Retail, eCommerce, CRM and Marketing teams. The role emphasizes design of automated journeys, audience segmentation, KPI-driven testing, and governance while ensuring data quality and privacy-by-design.