EMEA Alliances Marketing Specialist
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- Support the development of an overall marketing strategy and deliver integrated marketing programmes that generate pipeline, increase brand awareness, and strengthen relationships
- Own end-to-end campaign execution, including planning, budget management, vendor coordination, promotion, measurement, and optimisation
- Partner with business, sales, alliance, and global teams to develop high-quality thought leadership, including case studies, reports, points of view, and other relevant content
- Ensure all launched campaigns comply with risk procedures, internal approvals, and brand guidelines
- Track campaign performance, ROI, and impact. Identify opportunities for continuous improvement and provide appropriate reporting
- Manage and coordinate the use of marketing development funds to maximise their impact.
Your profile
- You have successfully completed a degree in Marketing, Economics, Business Administration or a related field
- You have at least 4 years of experience in external B2B marketing, preferably within enterprise technology, SaaS or professional services
- You have proven experience in planning, executing and optimising integrated marketing campaigns across multiple channels, including content, digital, events and sponsorships
- You have experience working with international stakeholders across multiple markets
- You understand how marketing contributes to pipeline generation, commercial outcomes and ROI, and are confident using data to measure and optimise performance
- You have experience managing budgets and collaborating with agencies, vendors or external partners
- Experience in alliance or partner marketing, including Marketing Development Funds, would be an advantage
- You are fluent in both written and spoken English. We believe success lies in people and in the willingness to go further. If you identify with our purpose, you’ve found your place. We spark curiosity so you can do inspiring work. Grow here. Go further
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