Product Marketing Manager
Há 23 horas
Porto, Portugal
Seedsight
Tempo integral
40 000 € - 65 000 € Contrato
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- State/Province Porto
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About Us
Seedsight is a deeptech startup on a mission to digitalise the agrifood sector and the global trade in agricultural commodities. Using photonics and artificial intelligence, we have developed a platform that maps and validates the biomolecular and biophysical signatures of seeds and grains in real time, building a unique, global digital repository. Our goal is to empower the entire value chain with information that drives productivity and strengthens food security and the quality of raw materials from farm to fork.
Job Description
About Seedsight Seedsight is revolutionizing food processing with AI-powered optical sensing. Our mission is to equip clients with the knowledge necessary to make well-informed decisions in raw material and commodities procurement during cereals processing, optimizing flour production at the highest rate and quality. The Role Seedsight is looking for a Product Marketing Manager who is as comfortable with deep-tech as they are with high-stakes commercial negotiations. This is a pivotal role designed for a "full-stack" marketer who understands that our product is not just a sensor, but a comprehensive Platform-as-a-Service (PaaS) solution. You will own the bridge between our technical innovation and market adoption. Your mission is to define what Seedsight is to the world, generate high-quality demand, and lead the journey from initial lead to paid pilot to enterprise contract.
Key Responsibilities
Product-Market Strategy (the PaaS Bridge)
- Define the Value-Engine: Own the Seedsight product roadmap, prioritizing features that drive the highest Customer Lifetime Value (LTV) and market differentiation.
- PaaS Model Excellence: Design and refine the end-to-end PaaS experience, ensuring the integration of hardware (sensors) and software (AI analytics) is seamless, scalable, and sold as a high-margin recurring service.
- Technical Storytelling: Convert complex photonics and data concepts into clear, ROI-driven value propositions that resonate with both technical buyers and commercial executives.
- Product-Led Growth: Validate new product verticals through pilot projects, ensuring that every feature developed solves a “pain point”; worth paying for. Strategic Market Development & Sales Growth
- Paid Pilot Management: Design, sell, and oversee Paid Pilot programs. You will define the success metrics for these pilots to ensure they convert into full-scale commercial deployments.
- Commercial Design: Test current go-to-market (GTM) strategies and validate alternative ones, including value-based pricing models that align Seedsight’s revenue with the success of our clients.
- Revenue Enablement: Test current "commercial toolkit"” product memos, sales playbooks, and one-pagers, create and test alternative ones.
- Strategic Partnerships: Identify and engage key stakeholders, distributors, and research partners to expand Seedsight’s footprint in the global agri-food ecosystem. Strategic Finance & Investor Readiness
- Scaling Roadmap: Work with the founding team to align the product roadmap with financial goals, helping to build the narrative for fundraising through data-backed revenue projections.
- Unit Economics: Track and optimize the performance of the PaaS model (churn, acquisition costs, and adoption rates) to demonstrate business scalability to shareholders. Requirements What You’ll Bring Qualifications
- 5+ years of experience in strategy, business development, or product commercialization, ideally in agri-food, SaaS, or deep tech environments.
- Degree in Engineering, Food Science, Business, or related fields, or equivalent professional experience.
- Proven experience managing B2B product lifecycles
- from go-to-market through adoption and growth.
- Strong analytical skills and the ability to derive actionable insights from data.
- Excellent communication and storytelling abilities, capable of bridging technical and commercial worlds.
What We Offer
- 24 vacation days per year
- Health insurance
- Support for certifications, advanced courses, and mentorship programs
- Opportunities for fast career progression in a high-growth environment
- Exposure to VC networks and strategic industry partners
- Hybrid work policy and flexible Schedule (up to 2 remote days/week)