Paid channel manager

Há 6 dias


Lisbon, Portugal Chase Up Tempo inteiro

About the client:The client has been recognized as a global leader in mobility and travel solutions. Over time, it has expanded far beyond traditional car rental services, now offering access to more than 20,000 rental locations worldwide, along with a diverse range of premium options such as luxury and sports car rentals.As a result of its growth in Portugal, the client is seeking a skilled and detail-oriented Paid Channel Manager.Job Description:- Monitor and adjust bids, targeting, and creative assets across paid channels to improve key performance indicators (KPIs);- Conversion rates, and sales efficiency;- Budget Management;- Oversee monthly advertising budgets, ensuring effective allocation and maximizing ROI across multiple digital channels;- Data Analysis & Reporting;- Extract, analyze, and interpret performance data to generate actionable insights;- Performance reports, providing valuable feedback to Commercial and Pricing teams;- A/B Testing;- Market & Competitor Analysis;- Implement high-performing elements;- Eye on market trends, consumer behavior, and competitor activities;- Uncover new opportunities or potential challenges in paid media campaigns.Job Requirements:- Minimum qualifications at the level of a Bachelor's degree in Marketing, Business, or similar;- Minimum of 3 years of professional experience in similar roles;- Experience in na multinational context (Eliminatory);- Experience with Pixels, Google Tag Manager, etc;- Experience with ROAS, CPA, and Sales efficincy;- Advanced knowledge of spoken and written English (mandatory);- Strong analytical skills;- Strong sense of dynamism and organization.


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