Digital marketing specialist
Há 17 horas
setúbal, Portugal
Blanky
Tempo integral
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Health Benefits Medical coverage to keep you healthy. Compensation Exact compensation may vary based on skills, experience, and location. Time Off: A country specific approach to support your time away from work Exclusive Discounts: Access generous discounts on all our products WHY you'll love this role Real ownership: you'll lead creative strategy for a 7-figure annual ad budget Direct impact on revenue: your ideas directly influence growth and profitability High autonomy: you'll shape how paid media works at blanky
- not just execute Creative + business + operational role: strategy, writing, analysis and iteration in one seat Founder-level exposure: you'll work closely with the CMO as a true marketing partner Room to grow: this is a key role that scales with the company
What you'll do
Originate and own creative strategy for Meta ads across multiple markets Turn business insights, customer psychology and performance data into strong ad concepts Write and shape high-converting ad angles, hooks and scripts Work with the content, UGC and creative teams to produce and test ads at scale Analyze results, identify patterns and iterate relentlessly Help define creative systems, testing frameworks and learning loops Act as a right hand in marketing, contributing to broader strategic decisions Take responsibility for performance across a €1 M+ annual ad spend What success looks like A steady pipeline of strong, differentiated ad concepts Ads that consistently beat benchmarks on ROAS, CPA and scalability Clear creative learnings that compound over time A paid media system that feels intentional, structured and creative-led Strong alignment between brand, creative and performance This role is for you if Have solid experience in performance marketing, paid social or creative strategy Combine creative thinking with strong business sense Write exceptionally well and understand persuasion Think in hypotheses, tests and iterations
- not \"one-off ideas\" Are comfortable owning results and being accountable for performance Enjoy high responsibility and decision-making Have a strong eye for content and storytelling Are fluent in English (Spanish, Portuguese, French or Italian are a plus)
- not just execute Creative + business + operational role: strategy, writing, analysis and iteration in one seat Founder-level exposure: you'll work closely with the CMO as a true marketing partner Room to grow: this is a key role that scales with the company
What you'll do
Originate and own creative strategy for Meta ads across multiple markets Turn business insights, customer psychology and performance data into strong ad concepts Write and shape high-converting ad angles, hooks and scripts Work with the content, UGC and creative teams to produce and test ads at scale Analyze results, identify patterns and iterate relentlessly Help define creative systems, testing frameworks and learning loops Act as a right hand in marketing, contributing to broader strategic decisions Take responsibility for performance across a €1 M+ annual ad spend What success looks like A steady pipeline of strong, differentiated ad concepts Ads that consistently beat benchmarks on ROAS, CPA and scalability Clear creative learnings that compound over time A paid media system that feels intentional, structured and creative-led Strong alignment between brand, creative and performance This role is for you if Have solid experience in performance marketing, paid social or creative strategy Combine creative thinking with strong business sense Write exceptionally well and understand persuasion Think in hypotheses, tests and iterations
- not \"one-off ideas\" Are comfortable owning results and being accountable for performance Enjoy high responsibility and decision-making Have a strong eye for content and storytelling Are fluent in English (Spanish, Portuguese, French or Italian are a plus)