Senior Associate Media Analytics

Career Category Sales & Marketing Operations Job Description Join our team at AMGEN Capability Center Portugal , number 1 company in Best WorkplacesTM  ranking in Portugal in 2024 (category employees) by the Great Place to Work Institute. We have a team of over 500 talented people and more than 40 different nationalities, diverse areas of expertise and professional experience that are shaping the future of healthcare. This is your chance to explore a world of opportunities in different areas such as Cybersecurity, Data & Analytics, Digital, Technology and Innovation, Finance, General & Admin, Human Resources, Regulatory Affairs and many more. In Lisbon's city center, our AMGEN office fosters innovation, excellence, and inspiration. Come thrive with us at AMGEN, supporting our mission To Serve Patients. What we do at AMGEN matters in people's lives. MEDIA PERFORMANCE ANALYTICS SENIOR ASSOCIATE LIVE WHAT YOU WILL DO In this vital role you will support Amgen's strategic commercial initiatives by tracking, querying, and analyzing paid media performance across digital channels (e.g., display, search, social, video) to deliver actionable insights that optimize media investment and drive business impact for priority brands in a global healthcare setting. The responsibilities of the role will include: Maintain and update reporting dashboards (e.g., Tableau, Power BI, PowerPoint), ensuring accuracy and alignment with strategic objectives. Partner with cross-functional stakeholders including media analytics managers, brand leads, Global Commercial Capabilities (GCC) team, Customer Data and Analytics (CD&A) teams and external media agencies to support reporting cycles, campaign reviews, and data validation as well as to integrate media insights with broader commercial performance narratives. Identify data discrepancies, perform quality assurance, and support the documentation of business rules and standardized measurement frameworks. WIN WHAT WE EXPECT OF YOU Our ideal candidate is collaborative, data-savvy, a problem solver who thrives on turning data into insights and enjoys working in a fast-paced, matrixed environment. Minimum requirements + 3 years of experience in analytics, preferably in digital media, performance reporting, or commercial data analysis. Experience using SQL, being able to create and optimize queries for data extraction and analysis. Experience with marketing mix modeling (MMM), lift analysis, and other media analytics. University Degree in computer science, engineering, mathematics, healthcare or related field. Proficiency in English (written and spoken). Preferred requirements Familiarity with digital media metrics and reporting tools (e.g., Google Ads, DV360, Meta Ads Manager). Experience using Tableau, Power BI, or similar data visualization platforms is a plus. Strong Excel and PowerPoint skills. Experience working with external agencies or media partners preferred. Experience in pharma/biotech or regulated industry is a plus but not required. THRIVE WHAT YOU CAN EXPECT OF US Vast opportunities to learn, develop, and move up and across our global organization. Diverse and inclusive community of belonging, where colleagues are empowered to bring ideas to the table, take risks, and act. Generous AMGEN Total Rewards Plan comprising healthcare, finance, wealth, and career benefits. Flexible work arrangements. APPLY NOW Objects in your future are closer than they appear. Join us. CAREERS.AMGEN.COM EQUAL OPPORTUNITY STATEMENT AMGEN is an Equal Opportunity employer and will consider you without regard to your race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation. .