Marketing automation developer

JOB TITLESenior Email Developer / Email Operations LeadLOCATIONLisbon, PortugalCONTRACT12 month rolling contractABOUT ALGOMARKETING—Algomarketing are experts at delivering programs and resourcing for strategic roles within Marketing teams. We are a global team of Marketing experts, spanning 30 countries across Asia Pacific, Americas, Africa, and Europe. Highly experienced in enterprise B2 B Marketing, and specialised in technology and Saa S.Our team works collaboratively, with experience from the world's largest and most ambitious brands, including Google, Stripe, Workday, Worldpay, Accenture, ACI Worldwide, GSK, and Allianz.We empower Marketers through Algorithmic Marketing, a data driven approach that delivers deeper insights, faster execution,and streamlined operations.Visit our website to read more about us.ABOUT CLIENT—In collaboration with a household B2 B Saa S giant that is a household name, Algomarketing operates a Centre of Excellence (Co E) based in Lisbon, Portugal. The Co E drives best practice, innovation and scalable expertise.OVERVIEW—We are seeking a highly skilled Email Development & Operations specialist to join our EMEA marketing team supporting Google EMEA Ads Marketing Team. This role will act as technical and operational lead for the deployment of all email communications across the region, ensuring excellence in setup, testing, deployment, and optimization within Google’s internal email platform,The EMEA Ads Marketing Team focuses on strategies and tactics to grow and retain Google Ads customers via regional campaigns and platforms, and across a variety of Google advertising products including Search, Display and You Tube solutions.You’ll play a pivotal role in translating marketing requirements into scalable, precise, and timely email executions, while driving innovation, automation, and workflow efficiency.SCOPE AND DELIVERABLES—Platform Mastery & Technical LeadershipResponsible for full operational execution of email campaigns.Lead on upfront setup, testing, and provisioning of email campaigns.Partner with Google’s engineering and analytics teams to ensure correct signal setup, tracking, and data flow.Continuously explore and document automation and optimization opportunities, reducing manual effort and scaling email deployment processes.Email Development & DeploymentDevelop, QA, and deploy high-quality HTML email communications within platforms.Work with pre-existing templates and build new ones aligned with Google brand guidelines and localization frameworks.Ensure every email and version adheres to accessibility, responsive design, and testing standards.Collaborate with designers to ensure HTML limitations and design feasibility are considered early in the process.Manage audience integration, ensuring accurate segmentation, data usage, and privacy compliance for every send.Audience Management & Data IntegrationPartner with data analysts to ensure accurate audience targeting and data structure integrity.Implement and validate audience rules within Gamma, ensuring correct deployment lists are used for each send.Understand audience hierarchy and segmentation logic (e.g., role, region, opt-in preferences, event type).Ensure scalability in handling multi-layered audience frameworks (e.g., practitioner, retailer, signed-up vs non-signed-up users).Testing, Learning, and OptimizationSupport Test & Learn strategies in partnership with strategy and analytics teams.Participate in defining A/B testing frameworks, data validation, and reporting back learnings for future optimization.Drive continuous improvement through insights into process efficiency, platform potential, and campaign performance.Collaboration & Stakeholder ManagementWork closely with:Google EMEA Marketing team (regional)Data & Analytics agency (for signal tracking and data audience structures)Internal Algomarketing strategy, operations, and creative teams.Serve as a consultative partner, not just an executor—advising on technical feasibility, scalability, and innovation opportunities.Contribute to workflow alignment between regional and global email operations, ensuring cohesion in design, branding, and cadence.REQUIREMENTS—6+ years of experience inemail development and operationswithin large-scale marketing organizations.Background inemail marketing , or marketing automation delivery.Proven experience inemail campaign developmentusing HTML/CSS from scratch and dynamic content logic.Familiarity withenterprise-level email platformsand ability to adapt to and masternew proprietary tools quickly(experience with Gamma or GNP advantageous).Experience working withdata integrations , including audience segmentation, personalization, and tagging frameworks.Strong understanding ofemail QA processes , responsive frameworks, and deliverability considerations.Strong understanding ofaudience targeting, segmentation, and data hygieneprinciples.Ability to identify process inefficiencies and proposeautomation or workflow enhancements.Skilled in testing methodologies, data validation, and process documentation.SOFT SKILLS—Exceptionalattention to detailand commitment to error-free deployments.Excellent communication and collaboration skills across technical and non-technical stakeholders.Highlyorganized , comfortable managing multiple concurrent projects and priorities.Curious, proactive, and passionate aboutprocess optimization and innovation.