Global Marketing Strategist

1 semana atrás


Lisboa, Lisboa, Portugal Umitron Norway Tempo inteiro

Job Title: Global Marketing Strategist

About Us: Spider AF is a leading provider of ad fraud detection tools, helping advertisers protect their online ads from fraudulent activities.

Job Overview: We are seeking a skilled Global Marketing Strategist to lead and enhance our marketing operations. This role focuses on improving SEO and optimizing landing pages to drive lead acquisition.

Key Responsibilities:

  • Develop and execute SEO strategies, including content creation, keyword selection, and writer instructions.
  • Conduct numerical analysis using GA4, Google Search Console, and other SEO tools to measure performance and make data-driven decisions.
  • Implement LPO strategies, including A/B testing and optimization to improve conversion rates (CVR) and reduce abandonment rates.
  • Guide designers and developers in enhancing the first view and overall user experience using tools like Figma and Crazy Egg.
  • Operate and manage the organic acquisition, social ads, ad networks, and other lead generation strategies.

Qualifications:

  • Minimum of 2 years in SEO and landing page optimization (LPO).
  • At least 2 years of B2C or B2B marketing experience.
  • Proven track record in managing Google ads, social media ads, and other digital advertising platforms.

What We Offer:

  • Competitive salary range of €30K-50K annually.
  • Hybrid work arrangement with flexibility to work from home and the office.
  • Opportunities for professional growth and career advancement in a rapidly expanding field.

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