Marketing Analyst Senior Professional
Há 7 dias
We are looking for a Marketing Analyst to join our team at Phiture. As a Marketing Analyst, you will be responsible for developing a profound understanding of our customer base in support of delivering more effective marketing activities.
Key Responsibilities:
- Deliver insight through analysis to drive key business decisions or to address specific business questions
- Involved with customer strategy development in conjunction with other marketing groups to influence customer touch points to realize more successful interactions and improve ROI
- Develop advanced tools for a holistic view of interactions and engagements with customers as well as analyzing the key drivers to results
- Developing and managing reporting of KPI's to provide metrics that are to be used to feed back into analysis and tools to influence future strategies
- Supporting or leading projects by applying area of expertise
Requirements:
- Expertise in Data Analysis Tools: Proficiency in data analysis tools and platforms such as SAS, Alteryx, Databricks, SQL, Excel, and data visualization tools like Tableau or Power BI to analyze and present data
- Experience with query languages (such as SQL, Hive, R, Python, etc.) is a benefit
- Very good planning and organizational skills
- Strong Analytical Skills: Ability to interpret complex data sets, identify patterns, and provide actionable insights that drive customer engagement and marketing effectiveness
- Reporting: Excellent skills in creating clear, concise reports and presentations to communicate findings and recommendations to both technical and non-technical stakeholders
- Excellent interpersonal & communication skills with the ability to interact effectively throughout various functional groups and hierarchical levels
- Excellent knowledge of English is a must (working language)
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