Digital Marketing Optimization Specialist
Há 7 dias
Company Overview
At GrabJobs, we are committed to delivering top-tier solutions for our high-value customers. Our team of experts is passionate about optimizing advertising strategies across key platforms like Google, Facebook, and TikTok.
Salary & Benefits
We offer a competitive salary package with premium bonus opportunities and annual performance incentives. Our total monthly compensation includes meal allowance, transportation bonus, and health insurance.
About the Role
As a Digital Marketing Optimization Specialist, you will have the opportunity to work with industry-leading tools, contribute to the success of our clients' digital campaigns, and deliver impactful results through well-crafted optimization strategies.
Key Responsibilities
- Optimization Strategy: Implement cutting-edge optimization solutions for digital ad campaigns, focusing primarily on Google Ads, including the Search Network, Mobile, and YouTube.
- Ad Management: Create and refine keyword packs, set bids, and manage budgets to ensure the most efficient ad spend for clients.
- Data Analysis: Dive deep into data and trends to generate actionable insights and optimize campaigns for maximum performance.
- Reporting & KPI Management: Regularly report on campaign performance, analyze key metrics, and provide recommendations for ongoing improvements.
- Cross-Platform Expertise: Develop your expertise across Google products, continuously staying ahead of industry trends and best practices to ensure top-notch campaign performance.
What We Are Looking For
- Experience: Minimum of 12 months of experience in optimizing digital ad campaigns (preferably on platforms such as Google Ads, Facebook Ads, TikTok, or similar).
- Analytical Mindset: Strong analytical and problem-solving skills with the ability to interpret data and identify optimization opportunities.
- Excel Proficiency: Advanced skills in Microsoft Excel for reporting and analysis.
- Understanding KPIs: Solid understanding of Key Performance Indicators (KPIs) and how they drive campaign success.
- Languages: Proficiency in English (additional languages are a plus).
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