Marketing Analytics Specialist
Há 1 mês
**Job Overview**
Zendesk, Inc. is seeking a skilled Marketing Analytics Specialist to support the growth of our EMEA market. As a key member of our team, you will play a critical role in executing digital marketing strategies and driving pipeline targets.
**Key Responsibilities**
- Implement data-driven digital marketing campaigns across various channels, ensuring alignment with regional growth strategies.
- Monitor and report on campaign performance, lead generation, and funnel analytics using reporting and analytics tools.
- Collaborate with cross-functional regional teams to optimize campaign effectiveness and conversion rates.
- Contribute to the management of the customer account journey, ensuring consistent and personalized user experiences that drive funnel progression.
- Support the refinement of cross-channel digital strategies based on data insights and regional market nuances.
- Work alongside the global digital growth team to deploy, adjust, and enhance campaigns for regional resonance and optimization.
**Requirements**
- Recent graduate in Mathematics or Engineering, with an interest in Marketing Analytics.
- 2 years experience in a similar role is a plus but not mandatory.
- Analytical mindset with proficiency in using data and analytics tools to inform decisions and drive performance improvements.
- Adaptive to regional market trends and able to execute strategies that respond to dynamic market conditions.
- Ability to collaborate effectively with a team, clearly communicate campaign results and insights, and constructively participate in cross-functional strategy discussions.
- A continuous drive to learn and innovate within the field.
- Fluency in English.
**Salary Information**
We offer a competitive salary of $65,000 - $80,000 per year, depending on experience.
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