Product Marketing Specialist
Há 2 dias
We are seeking a Product Marketing Specialist to join our team at Buscojobs Portugal. As a key member of our marketing department, you will be responsible for developing and executing product marketing strategies that drive sales growth and customer engagement.
Job DescriptionThe ideal candidate will have a strong understanding of product marketing principles and experience in creating compelling product content. You will work closely with our sales and product teams to develop go-to-market strategies, create sales enablement materials, and manage product launches.
You will also be responsible for analyzing market trends, competitor activity, and customer feedback to inform your marketing strategies. Additionally, you will collaborate with cross-functional teams to develop and execute integrated marketing campaigns.
Key Responsibilities- Develop and execute product marketing strategies that drive sales growth and customer engagement.
- Create compelling product content, including datasheets, presentations, guides, and demos.
- Work closely with sales and product teams to develop go-to-market strategies and sales enablement materials.
- Analyze market trends, competitor activity, and customer feedback to inform marketing strategies.
- Collaborate with cross-functional teams to develop and execute integrated marketing campaigns.
To be successful in this role, you will need:
- Bachelor's degree in Marketing or related field.
- Minimum 3 years of experience in product marketing, preferably in the enterprise B2B SaaS or cloud services space.
- Excellent copywriting and communication skills.
- Strong analytical and problem-solving skills.
- Experience working with digital marketing automation tools and systems (HubSpot).
- Ability to work in a fast-paced environment and prioritize multiple projects simultaneously.
We offer a competitive salary of €60,000 - €80,000 per year, depending on experience, as well as a range of benefits, including:
- Flexible work schedule and remote work options.
- Professional development opportunities.
- A collegial and appreciative corporate culture.
- Access to our company mobility program.
- Extra paid leave days package.
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