User Acquisition Specialist

Há 5 dias


Lisboa, Lisboa, Portugal TN Portugal Tempo inteiro
User Acquisition Specialist

We are seeking a skilled User Acquisition Specialist to join our growth team in Lisbon, Portugal. As a key member of our team, you will be responsible for developing and executing user acquisition campaigns across various platforms.

Your primary focus will be on planning, executing, and optimizing mobile user acquisition campaigns to drive high-quality users at the lowest possible cost. You will work closely with cross-functional teams to ensure that strategies align with product growth goals.

Key Responsibilities:

  • Develop and execute user acquisition campaigns across platforms such as Facebook, Google, TikTok, and Apple Store.
  • Analyze and optimize campaign performance using tools like SQL, MetaBase, and Excel.
  • Cross-functional collaboration with growth, product, marketing, and data teams.
  • Experiment and test new ideas to drive improved performance across user acquisition channels.

Requirements:

  • 2-3+ years of experience in mobile user acquisition with proven success managing campaigns on various platforms.
  • Strong analytical skills with experience in SQL, MetaBase, and Excel.
  • Deep knowledge of mobile marketing metrics including CPI, CPA, ROAS, and LTV.

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