Marketing Director for Enterprise Solutions
Há 7 dias
Sword Health is revolutionizing the healthcare industry with its cutting-edge platform. As a leader in pain management, they've achieved remarkable results, including a 62% reduction in pain and a 60% decrease in surgery intent. With a presence in three continents and over 2,500 enterprise clients, Sword Health continues to innovate and expand.
About the OpportunityThis is an exciting opportunity to join Sword Health's Enterprise Marketing team as a Lead Gen and Acquisition Strategist. You will be responsible for developing and executing comprehensive lead generation strategies that drive qualified pipeline growth. This role requires close collaboration with Sales and Partnerships to create valuable resources and programs that drive meaningful engagement.
Key Responsibilities- Design and scale multi-channel lead generation campaigns that drive qualified pipeline
- Optimize conversion rates through A/B testing and data-driven improvements
- Develop targeted media strategies and oversee digital advertising investments
- Create compelling webinar programs and content experiences that capture prospect interest
- Build sophisticated lead scoring frameworks to enhance Sales qualification
- Analyze multi-touch attribution data to inform campaign strategy and optimization
- Discover and activate high-potential segments within our existing database
- Implement SEO and content distribution strategies to maximize organic reach
The ideal candidate will have 6+ years of experience driving B2B marketing programs, with a focus on digital customer acquisition. A track record of scaling lead generation channels and exceeding pipeline targets is essential. Additionally, deep expertise in marketing analytics and multi-touch attribution modeling is required.
What We OfferWe offer a competitive salary range of $120,000 - $180,000 per year, depending on experience. Other benefits include:
- A stimulating, fast-paced environment with lots of room for creativity
- A bright future at a promising high-tech startup company
- Career development and growth
- A flexible environment where you can control your hours (remotely) with unlimited vacation
- Access to our health and well-being program (digital therapist sessions)
- Remote or Hybrid work policy
Sword Health complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.
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