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We are looking for a seasoned Brand Manager to join our Oncology team, based in Lisbon. As a Brand Manager, you will be responsible for leading critical initiatives that craft brand success and improve patient outcomes.
Responsibilities- Develop and Implement Brand Strategies: Create and execute comprehensive brand plans, including campaign development, project management, and promotional event execution.
- Lead Local Marketing Initiatives: Implement segmentation, targeting, and marketing mix strategies to drive business growth and optimize brand positioning.
- Cultivate Customer Relationships: Build and manage relationships with customers, delivering targeted engagement plans that meet their needs.
- Drive Product Launches: Ensure successful product launches and optimize brand positioning aligned with regional strategies.
- Analyze Market Data: Conduct market analysis to identify strategic opportunities and realign product strategies.
This role is ideal for a motivated individual with excellent communication skills, who can work collaboratively across functions to achieve business goals.
