Donor Engagement Strategist
Há 7 dias
**About Unicef Portugal**
We are the world's leading children's rights organization, working for children in 190 countries to save lives, defend rights, and help fulfill their potential.
Our mission is to ensure every child grows up with the dignity, respect, and opportunities they deserve.
**Job Purpose**
We are looking for a skilled Donor Engagement Strategist to support our Customer Success team by driving donor expansion, upsells, and renewals within our subscription-based business.
This role focuses on identifying growth opportunities within our existing donor base, optimizing their experience, and ensuring long-term value.
The ideal candidate is a proactive, customer-focused professional who thrives on relationship management and sales-driven engagement.
**Key Responsibilities**
- Identify and execute opportunities for upsells, cross-sells, and plan upgrades based on donor usage data to drive revenue growth.
- Educate donors on core resources for results, additional projects, and benefits of higher-tier subscriptions.
- Work closely with the Customer Success Manager to develop targeted growth strategies for different segments.
**Donor Engagement & Retention**
Monitor donor activity and engagement to proactively identify at-risk donors and implement strategies to prevent attrition.
Manage retention and expansion campaigns (emails, telemarketing calls).
Collaborate with CES and FR Acquisition to ensure donors receive tailored recommendations that align with their profile.
**Data-Driven Growth Strategies**
Analyze donor data and behavior patterns to predict expansion opportunities.
Utilize CRM platform (Salesforce) to track interactions and manage donor insights.
Report on growth metrics, donor feedback, and campaign performance to refine strategies.
**Collaboration & Donor Advocacy**
Gather and share customer insights to influence product development and improvements.
Advocate for customer needs and provide feedback to internal teams on potential areas of improvement.
**Qualifications and Competencies**
We seek candidates with:
- A Bachelor's degree in Business, Marketing, Communications, or a related field (preferred).
- 3+ years of experience in Customer Success, Sales, Account Management, or a related field.
- Experience in subscription-based businesses or recurring revenue models is a plus.
We offer a hybrid work model with flexibility, a sustainable office environment, additional vacation days, and a special day off for your birthday.
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