Social Media Specialist
Há 7 dias
Air Apps is a global technology company dedicated to creating innovative solutions that enrich people's lives. Our mission is to develop high-quality utility and productivity apps that combine Apple's simplicity with cutting-edge technology.
We have a diverse team of experts who share a passion for innovation and customer satisfaction. Our portfolio includes top-ranked apps like Translate Now and Calculator Air, which have achieved significant success in their respective categories. With over 100 million downloads and more than 2 million ratings averaging 4.7 stars, we are committed to delivering exceptional experiences to our users.
The Job
We are seeking a highly skilled Digital Marketing Lead to join our team. As a key member of our marketing department, you will be responsible for developing and executing social media strategies to increase brand awareness, engage our target audiences, and drive measurable growth in followers, engagement, and conversions. You will collaborate with cross-functional teams to ensure that social media efforts align with broader brand and business objectives.
Key Responsibilities
1. Develop comprehensive social media strategies across multiple platforms.
2. Create engaging content that aligns with our brand voice and objectives.
3. Monitor and respond to comments, messages, and mentions to foster a positive online community and address user feedback.
4. Track and analyze key performance metrics to assess campaign effectiveness and refine strategies.
5. Stay informed about social media trends, platform updates, and best practices to ensure our campaigns remain innovative and effective.
6. Collaborate with designers, content creators, and other team members to ensure cohesive and high-quality social media content.
7. Develop and manage social media advertising campaigns to maximize engagement and conversion rates.
Requirements
1. Bachelor's degree in Marketing, Communications, or a related field.
2. Around 4+ years of experience managing social media campaigns and online communities for brands.
3. Strong copywriting skills with a deep understanding of brand voice and messaging.
4. Proficiency in social media management tools such as Hootsuite, Sprout Social, or similar platforms.
5. Familiarity with social media analytics tools and ability to translate data into actionable insights.
6. Ability to multitask, manage deadlines, and work in a fast-paced environment.
7. Creative mindset with an eye for visual storytelling and content engagement.
Benefits
1. Remote-first approach with flexible working hours.
2. Apple hardware ecosystem for work.
3. Flexible Paid Time Off (PTO) to support work-life balance.
4. Annual Bonus.
5. Top-tier Health Insurance for peace of mind.
6. Public Transportation Pass to support your commute needs.
7. Coverflex benefits package for meal allowances, well-being, and more.
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