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EMEA Field Marketing Operations Lead

2 semanas atrás


Lisboa, Lisboa, Portugal Phiture Tempo inteiro

About Us
At Mastercard, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible.


Job Description


This role requires a highly organized individual who can manage multiple projects, balance competing priorities, and drive marketing initiatives to completion with operational excellence.


Responsibilities



  • Develop and execute marketing initiatives to support Mastercard Services field marketing in EMEA.
  • Lead demand generation efforts in collaboration with country and regional business owners, marketing, and sales teams.
  • Plan and manage regional events, trade shows, and field activations to increase brand awareness and generate leads.
  • Optimize the marketing-to-sales lead handoff process, ensuring service-level agreements (SLAs) are met.
  • Work closely with Partner Marketing, Customer Marketing, and Business Development teams to execute joint campaigns.
  • Coordinate and execute multi-channel marketing campaigns, including hands-on execution for field events and target account marketing.
  • Represent regional marketing needs to the global marketing team, advocating for strategies that enhance market success.
  • Identify opportunities to improve marketing processes, campaign execution, and lead tracking.

About You


We're looking for a self-starter with a creative mindset, ready to proactively solve problems and introduce innovative ideas.