Global Marketing Strategist
2 semanas atrás
About Umitron Norway: Umitron Norway is a leading provider of innovative solutions for digital advertising. Our mission is to help businesses succeed in the ever-changing digital landscape. We are seeking a skilled Global Marketing Specialist to join our team and drive our marketing efforts forward.
Job Summary
We are looking for a highly motivated and experienced marketing professional to lead our marketing operations. The ideal candidate will have a strong background in SEO, content creation, and landing page optimization, with a proven track record of driving results in a fast-paced environment.
Key Responsibilities
* Develop and execute SEO strategies, including content creation, keyword selection, and writer instructions.
* Conduct numerical analysis using GA4, Google Search Console, and other SEO tools to measure performance and make data-driven decisions.
* Implement Landing Page Optimization (LPO) strategies, including A/B testing and optimization to improve conversion rates (CVR) and reduce abandonment rates.
* Guide designers and developers in enhancing the first view and overall user experience using tools like Figma and Crazy Egg.
* Operate and manage the organic acquisition, social ads, ad networks, and other lead generation strategies.
* Create and manage listing ads, meta ads, and other advertising creatives.
* Develop marketing operations based on user-focused strategies to enhance engagement and effectiveness.
Qualifications
* Minimum of 2 years in SEO and landing page optimization (LPO).
* At least 2 years of B2C or B2B marketing experience.
* Proven track record in managing Google ads, social media ads, and other digital advertising platforms.
* Proven experience in growing advertising landing pages and products through the entire marketing process.
* Proficient in analyzing numerical data and planning new marketing strategies.
* Experience with tools such as Semrush, GA4, Google Search Console, Crazy Egg, and Hubspot.
* Strong English proficiency for communication with international teams.
What We Offer
* Competitive salary range of €30K-50K annually.
* Opportunity to work with a dynamic and innovative company.
* Collaborative and supportive team environment.
* Professional development and growth opportunities.
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