Strategic Marketing Lead for F2P Game Development
Há 2 dias
**Job Overview**
Vizor Apps Limited seeks a seasoned Marketing Producer to spearhead our marketing strategy for Free-to-Play (F2P) games. This is an exciting opportunity for a results-driven professional with experience in web gaming and data-driven decision-making.
**Responsibilities:**
- Conduct market research on the web gaming industry to develop tools for estimating market size and growth potential.
- Develop a comprehensive marketing strategy, including performance advertising, affiliate programs, and distribution channel expansion.
- Prioritize focus areas and hypotheses, evaluating their feasibility and establishing milestones and deadlines.
- Allocate resources effectively, balancing budget and personnel to achieve strategic goals.
- Lead recruitment efforts, evaluate employee performance, and implement staff development plans.
- Collaborate closely with the product team to drive common objectives.
**Requirements:**
- Proven leadership skills with the ability to navigate uncertainty.
- High analytical literacy and experience working with large datasets.
- Business acumen with a focus on continuous improvement.
- Excellent communication skills to engage with diverse departments.
- Familiarity with the web gaming industry and key metrics for F2P games.
- Knowledge of marketing tools like Google Analytics, Meta, GAds, and Firebase.
- Data-driven approach to decision-making.
- Preference given to candidates with technical backgrounds and team management experience.
**What We Offer:**
We prioritize our employees' well-being, providing a starter kit that includes health insurance, paid sick leave, vacation days, and sports reimbursement. Our care department ensures a supportive environment. We also offer opportunities for professional growth through conferences, workshops, internal English courses, and more. To make your work-life balance seamless, we provide bonuses for birthdays, referrals, and other life events.
**Salary:** The estimated annual salary for this position is $120,000 - $150,000, based on industry standards and location considerations.
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