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Digital Marketing Strategist

2 semanas atrás

Lisboa, Lisboa, Portugal Miniclip Tempo inteiro

About the Role

">
  • We are seeking a Digital Marketing Strategist to join our Marketing team in Lisbon, Portugal.
  • You will work closely with our existing User Acquisition team, overseeing the full user acquisition process for mobile games.
  • Your responsibilities will include planning and execution of user acquisition campaigns, managing marketing channels, and producing comprehensive reporting.

Key Responsibilities

">
  • Plan and execute user acquisition campaigns across multiple mobile channels.
  • Oversee acquisition marketing campaigns, including social media, search engines, and app stores.
  • Analyse campaign results, identify areas for improvement, and develop strategies to increase performance.

Requirements

">
  • Minimum 6 months of experience in paid digital marketing or media buying.
  • Knowledge of marketing channels such as Facebook, TikTok, Google Ads, and AppLovin.
  • Experience with tracking tools like AppsFlyer for mobile ad campaigns is an advantage.

About Miniclip

">
  • We are a global leader in games and one of the world's biggest developers and publishers of mobile games.
  • We distribute highly engaging games to a global audience of over 450 million monthly active users.
  • Our mission is to unleash the gamer in everyone, and we achieve this through innovation, creativity, and a passion for gaming.