Brand Strategist
Há 5 dias
About the Role:
We are seeking an experienced brand specialist to join our dynamic marketing team. As a key member of our team, you will play a crucial role in shaping our brand positioning and ensuring consistency across all channels and touchpoints.
Key Responsibilities:
- Spearhead brand positioning and identity efforts, maintaining a strong and cohesive presence across all channels and touchpoints
- Act as an internal brand consultant, guiding teams through brand guidelines, approvals, and creative execution
- Contribute to brand expansion efforts, including branding and third-party integrations
- Maintain brand application, conduct audits, and identify areas for improvement
- Assist with research and insights to track brand perception and reputation
- Monitor market trends, competitor branding strategies, and consumer behaviors to identify opportunities for differentiation
- Support the development of brand health reports and strategic recommendations
- Collaborate with cross-functional teams to ensure brand alignment in key strategic programs
What We Offer:
- A competitive compensation package that rewards your skills and experience
- Ongoing training and on-the-job learning opportunities to help you grow professionally
- Access to extensive learning resources to further develop your skills and knowledge
- The Tuition Assistance Program, supporting your educational pursuits (applicable for FedEx positions with a permanent contract)
- The Employee Assistance Program, providing support for you and your family in difficult life situations
- Reduced-rate shipping services, making it easier to manage your personal and professional logistics
- Great career opportunities within the FedEx Group, allowing you to advance professionally and personally
- The chance to be part of a global community that values diversity, inclusion, and innovation
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