Marketing Manager

3 semanas atrás


Braga, Braga, Portugal Casinoallianz Tempo inteiro
Job Description

We are seeking a highly motivated and experienced Marketing Manager to join our team at CasinoAllianz. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to drive customer acquisition and retention.

Key Responsibilities:
  • Conduct market research to identify trends and customer preferences in the online gaming sector.
  • Collaborate with the marketing team to develop promotional strategies for CasinoAllianz.
  • Analyze player data to enhance the user experience and improve retention rates.
  • Create engaging content for various platforms, including social media, blogs, and newsletters.
  • Monitor and report on key performance indicators (KPIs), such as customer acquisition, retention rates, and overall user engagement.
  • Support the development of new gaming products by providing insights based on market analysis.
  • Ensure compliance with regulatory standards and promote responsible gambling practices.
Requirements:
  • Minimum 3 years of experience in digital marketing or a related field, preferably within the online gaming industry.
  • Proven track record in SEO, content marketing, and social media management.
  • Strong analytical skills with experience using analytics tools (e.g., Google Analytics, SEMrush) to drive decision-making.
  • Proficiency in creating and managing marketing campaigns, with a focus on customer engagement and retention.
  • Familiarity with marketing automation tools (e.g., HubSpot, Mailchimp) and CRM systems.
What We Offer:
  • Competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • A dynamic and collaborative work environment.
  • Flexible working hours and remote work options.

We are an equal opportunities employer and welcome applications from all qualified candidates. If you are passionate about the gaming industry and have the skills and experience we are looking for, please submit your application, including your resume and a cover letter, to [insert contact information].


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