Digital Performance Strategist
Há 5 dias
About the Role:
We are seeking a highly skilled Digital Performance Strategist to join our team at TN Portugal. As a key member of our marketing department, you will be responsible for driving the full creative process from scripting to final production to produce high-converting ad creatives that drive measurable improvements across digital marketing channels.
Key Responsibilities:
- Owning the full creative process, from scripting to final production, to produce high-performing ad creatives.
- Collaborating with our Content Manager to source and manage content for marketing campaigns.
- Utilizing data to analyze and improve creative performance on Meta ads.
- Researching, ideating, and scripting UGC direct response creatives.
- Working with the marketing team to brainstorm new creative concepts and ad strategies.
- Conducting strategic customer and competitor research to optimize creative output.
- Providing monthly and quarterly creative performance reports.
Requirements:
- DTC experience: 3+ years of experience in performance creative for DTC brands or a creative agency.
- Data analysis: Proficiency in performance analytics tools to present insights and results effectively.
- UGC expertise: Proven track record of creating briefs for UGC creators to produce high-converting content for paid channels.
- Creative mindset: Strong ability to generate fresh ad ideas, write compelling scripts, and make data-driven decisions.
- Work ethic: You thrive in a high-energy environment and have no issue working overtime or weekends when needed.
What We Offer:
- A dynamic work environment that values speed, results, and continuous learning.
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