Online Advertising Specialist
Há 3 dias
About Us
Publicis Groupe is a global leader in communications, dedicated to delivering innovative solutions that drive business growth. We are seeking an experienced Online Advertising Specialist to join our team, contributing to our mission to connect brands and consumers effectively.
The Role
You will be responsible for planning, executing, and optimizing online advertising campaigns, leveraging your expertise in digital media planning and buying. Your primary objectives include:
- Collecting and analyzing market data to inform campaign strategy
- Determining the optimal media mix for our campaigns, considering audience engagement and ROI
- Managing budgets and tracking costs, ensuring maximum ROI for our clients
- Collaborating with cross-functional teams to develop and implement effective marketing strategies
Requirements
- 2-4 years of experience in media agencies, with a strong focus on digital media planning
- Proven track record of delivering successful online advertising campaigns, driving significant ROI
- Expertise in digital media planning tools and technologies, with a deep understanding of online advertising trends
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