Digital Marketing Specialist

Há 6 dias


Lisboa, Lisboa, Portugal Team Tempo inteiro
Role Overview

As a PPC Specialist at Team.blue, you will be responsible for developing, implementing, and managing online marketing campaigns that drive web traffic, acquire leads/customers, and boost brand awareness.

Key Responsibilities
  • Devise marketing strategies that align with our organization's business goals.
  • Take charge of executing campaigns across diverse digital channels such as social media, search engines, and display advertising.
  • Measure and report on the performance of digital marketing campaigns, evaluating their success against ROI and KPIs.
  • Conduct market research and analyze trends to identify fresh opportunities and enhance campaign effectiveness.
  • Collaborate closely with cross-functional teams, including creative, content, and web development, to produce captivating content and optimize the user experience.
Requirements
  • A minimum of 2 years of hands-on experience with management of campaigns on Google Ads AND Meta.
  • A strong grasp of digital marketing channels, including PPC, social media platforms (Meta, LI), and display advertising.
  • Proficiency in utilizing marketing automation tools.
  • Excellent analytical skills and prior experience with web analytics tools such as Google Analytics.
  • Skillful Excel user (sorting data, pivot tables, advanced functions).
  • Strong project management abilities.
  • Exceptional written and verbal communication skills.


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