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Data Scientist Marketing Insights
2 semanas atrás
FedEx Group is seeking a skilled Data Scientist to drive strategic marketing decisions and commercial execution optimization in European markets. This exciting opportunity allows you to leverage advanced data analysis techniques, machine learning methods, and SQL skills to extract actionable insights from large datasets.
About the Role
This position involves developing predictive models using supervised and unsupervised learning techniques to identify segmented pricing customer behavior and business process outcomes. You will work closely with cross-functional teams to ensure alignment of data science initiatives with business goals and enable analysts to reach data-driven recommendations for strategic planning and decision-making processes. Furthermore, you will be responsible for integrating and analyzing data from various sales channels, assessing performance, identifying patterns, and generating usable segmentations to recommend improvements for future success of activities.
Key Responsibilities
* Develop data-driven insights by utilizing advanced data analysis techniques
* Build and deploy predictive and machine learning models to identify segmented pricing customer behavior and business process outcomes
* Analyze sales activities data and customer data to assess performance, identify patterns, and generate usable segmentations
* Collaborate with cross-functional teams to ensure alignment of data science initiatives with business goals
* Work closely with network commercial execution team to drive strategic commercial activities for growth
Requirements
* Advanced data analysis and modeling skills, including proficiency in statistical analysis, machine learning techniques, and experience in coding with Python, R, and SQL
* Strong background in marketing analytics, including knowledge of marketing metrics, customer segmentation, and business performance evaluation
* Expertise in integrating and analyzing data from various sources, including digital marketing platforms, CRM systems, and large transactional databases
* Strong communication skills, including ability to clearly communicate complex data findings and insights to non-technical stakeholders
* Cross-cultural and regional awareness, including understanding of nuances and variations in marketing practices and consumer behavior across different European markets
Benefits
* Attractive compensation package
* Training and on-the-job learning opportunities
* Extensive learning resources to further develop your skills and knowledge
* Tuition Assistance Program (applicable for FedEx positions with a permanent contract)
* Employee Assistance Program for you and your family in difficult life situations
* Employee reduced-rate shipping
About FedEx Group
FedEx Group is one of the world's most admired companies and trusted brands year after year. We are committed to a diverse and inclusive workforce in which we provide growth opportunities for all.